Results
Technology and Impact
SunRoof is a Swedish scaleup revolutionizing the capture and use of renewable energy through its solar roof system. It delivers the most powerful building-integrated solar roofs on the market by offering building and homeowners a complete, end-to-end energy management system. By combining this innovative technology, with market-leading energy data logging software, SunRoof is on a mission to build the largest, smartest network of connected solar homes in the world.
BCSA Model
We invested in SunRoof based on a clear BCSA case. The company combines high-efficiency solar roofing with a fully digital, full-service model - offering a compelling alternative to traditional PV and roofing solutions. With a strong value proposition for both end-users and installers, and a scalable, area-focused go-to-market approach, SunRoof is well-positioned to lead the shift toward integrated, decentralized renewable energy.
SunRoof delivers a fully integrated solar roof system that replaces the need for separate roofing and photovoltaic installations. With best-in-class energy efficiency per square meter, superior durability, and a highly aesthetic design, the solution appeals to a wide range of customers and roof types. A digital backbone enhances the offering through real-time monitoring, system optimization, and seamless customer engagement.
By combining roofing and solar in a single solution, SunRoof eliminates the cost of two separate systems. The integrated design reduces installation time and labor, while generating long-term electricity savings that improve overall affordability. The solution fits naturally into roof replacement or new construction projects, and an in-development financing model is expected to lower the upfront payment burden for customers.
SunRoof manages the entire customer journey from digital lead generation to installation and post-sales service. Its proprietary digital platform ensures consistent communication, process transparency, and centralized system control. As a full-service provider, SunRoof eliminates the need to coordinate multiple contractors, delivering a smooth and efficient experience for both customers and installers.
The solution is designed for scalable deployment using a modular system, streamlined logistics, and trained external roofer teams. A digital, area-focused go-to-market strategy enables localized execution with minimal overhead. The installation model is compatible with both new builds and retrofits, and operational infrastructure is in place to support continued expansion.